THE PROACTIVE CAREGIVER
Caregiving Is Hard.
Being Prepared Changes Everything.
Whether you’re caring for someone today or preparing for what may come next, you don’t have to navigate every decision alone. Jessica Cannon helps caregivers build the knowledge, confidence, and practical plans they need to care for the people they love—without losing themselves along the way.
WHERE ARE YOU IN YOUR CAREGIVING JOURNEY?
Whether you’re preparing before care is needed, actively caregiving, navigating a major transition, or thinking about what comes next, your needs change throughout the journey.
Preparing
Before Care
Early Signs
and Questions
Active
Caregiving
Transitions
and Challenges
Planning
for What’s Next
THE IMPACT OF CAREGIVING
The Cost of Caregiving Is More Than Financial
0
Million
family caregivers provide unpaid care for someone living with dementia.
$
0
+
average out-of-pocket cost for dementia care over a lifetime.
0
%
of caregivers report significant emotional stress.
1 in 3
caregivers experience decline in their own health.
FROM REACTIVE TO PROACTIVE
A More Confident Path Forward
Most families don’t prepare for caregiving until something changes—a diagnosis, a fall, a financial decision, or a change in living arrangements.The Proactive Caregiver helps you prepare earlier, understand your options, and make thoughtful decisions before every decision feels urgent.
Prepare Earlier
Understand what may be ahead and what you can do now.
Make Confident Decisions
Know what questions to ask and what options to explore.
Care for Yourself, Too
Protect your own well-being while caring for someone else.
THREE WAYS JESSICA CAN HELP
Find the Support That’s Right for You
Caregiving doesn’t look the same for every family—and neither should the support you receive. Learn at your own pace, work personally with Jessica, or bring caregiver education to your organization or community.
01 - LEARN
Trinity Academy
Self-paced caregiver education designed around the whole person behind the caregiver.
- Spiritual Wellness
- Lifestyle Wellness
- Financial Wellness
02 - WORK TOGETHER
Personal Coaching
Personalized guidance to help you sort through your circumstances, identify priorities, make difficult decisions, and create a proactive path forward.
03 - BRING JESSICA TO YOUR AUDIENCE
Speaking & Education
Engaging caregiver education combining lived experience, financial expertise, dementia knowledge, and practical strategies audiences can use.
EXPERIENCE MEETS UNDERSTANDING
Jessica Didn’t Learn Caregiving From a Textbook
With a background as a CPA and 28 years in finance, Jessica thought she understood planning. Then she became a family caregiver and discovered firsthand how overwhelming and complex it can be.
That experience, combined with her professional expertise and dementia education, led to The Proactive Caregiver.
CPA | Certified Dementia Practitioner | Author | Speaker | Caregiver Advocate
A WHOLE-PERSON APPROACH
Caregiving Isn’t Just One Problem
Caregiving can affect your finances, relationships, health, identity, family dynamics, work, and future plans—often all at once. Jessica’s approach recognizes how these pieces connect.
Financial
Experience
Practical understanding of the financial realities families face.
Dementia
Knowledge
Education grounded in understanding changing care needs.
Lived
Experience
Guidance shaped by Jessica’s own years as a family caregiver.
Whole-Person
Wellness
Supporting the caregiver—not only the caregiving tasks.
NOT SURE WHERE TO START?
You Don’t Have to Know What Kind of Support You Need Yet.
Every caregiving situation is unique. A discovery call with Jessica can help you talk through where you are, what you’re facing, and which type of support may make the most sense for you.
No pressure. Just a conversation to help you find the next right step.
WHAT CAREGIVERS ARE SAYING
Real Support for Real Journeys
“Jessica’s guidance gave me clarity and confidence when I felt completely lost. Her resources and coaching made a real difference for our family.”
Family Caregiver
“The Trinity Academy gave me practical tools and a new perspective. I finally feel like I can breathe again.”
Academy Member
“Jessica’s presentation was engaging, informative, and so needed. Our audience walked away with real strategies they could use.”
Event Organizer
YOU DON’T HAVE TO FIGURE THIS OUT ALONE
Jessica’s Books
Practical guidance for becoming a more proactive caregiver.
Explore the Books →
Caregiver Resources
Trusted organizations, tools, and places to find additional help.
View the Resource Directory →
Caregiver Insights
Articles and education for navigating caregiving decisions.
Read the Latest Articles →
Start learning, start planning, or get personalized support for the caregiving journey ahead.
Caregiving can affect your finances, relationships, health, identity, family dynamics, work, and future plans—often all at once. Jessica’s approach recognizes how these pieces connect.
