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Jessica Lizel Cannon is a dementia caregiving strategist. Families usually have an elder law attorney for the documents, a doctor for the diagnosis and a facility for the care, and nobody whose job is to connect them. That is her job: she reads the diagnosis, the money, the legal window and the family together, then helps the family build one plan, carry it out, and stay sane while they do. Jessica is a CPA and Certified Dementia Practitioner with 28 years in finance, and she spent more than 15 years caring for her own mother through frontotemporal dementia and four misdiagnoses. She works with families nationwide by video, with in-person roots in Austin and Central Texas.

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